If you want to buy anything that you are sure is of consistent quality (That is, that does NOT have fakes in the market), your focus will be other things. Those other defining factors would be stuff like how cheap the price is, how great their customer service, how fast their shipping arrangement is and so on. This is also true if you are about to buy Ibanez RG370DX electric guitar.
If you want the cheapest price then you simply can’t beat online stores. They do offer much lower prices than their offline counterparts for many different reasons. Here are a few…
i. They have very low overheads and so will still make considerable profit even if they add just a few dollars to their buying price.
ii. They are open 24/7 courtesy of their websites. Therefore, sales come in round the clock. This invariable makes them sell a lot more than they would otherwise. Also, because every website is just a click away from anyone anywhere in the world, they also have a wider customer base.
The end result? A higher sales volume. And consequent upon this, they are able to buy in bigger bulk which means they get to buy at much lower prices and so can afford to sell at very low prices.
